Want to level up at something but don't know where to start?
You could hire a coach.
Or you could do what I did as a youngin' trying to get better at basketball: spend time around people who are better than you.
That's exactly what I did in the latest episode of 'Built Different'. I invited this week's guest because I love his LinkedIn content.
But real talk, I wanted to get better at writing on LinkedIn myself, so I was hoping he'd drop something that would help.
He delivered. Here's the recap:
Built Different Podcast: Highest Point of Leverage with Kurtis "KP" Pikes
In this episode, I sit down with Kurtis "KP" Pykes—writer, machine learning engineer, and content strategist—to talk about building a writing business, leveraging personal experience, and the real keys to scaling as a solo entrepreneur.
Highlights:
KP’s journey from machine learning engineer to full-time writer, sparked by a manager’s advice to “start writing” to explain complex ideas simply
The pivotal role of investing in coaching and courses—even before you “have the budget”—to accelerate growth and buy back your time
How KP scaled his business from grinding 10-hour days to earning 5x more by documenting processes, delegating tasks, and focusing on delivery and sales
The importance of leveraging your personal story and transformation in content, rather than just expertise, to build credibility and connect with your audience
KP’s approach to using AI as a tool for drafting, but always relying on his own critical thinking and taste to create content that drives action—not just attention
Watch the full episode here:
Enjoy and keep building,
~ Q
Curated By Q
Something to read: A few secrets on business success most people overlook
Something to think about: Are the things you’re saying actually being understood. I got this comment on my Youtube this week. It helped me understand that clarity, simplicity and results matter most when communicating.
