I've been studying how founders introduce themselves for months.

On my podcast, in rooms, at events. Every week I watch someone who built something incredible step up to the mic and fumble the first 30 seconds.

They ramble. They undersell themselves. Or they say something so generic that the audience forgets them before the next speaker sits down.

The weird part is these are the same people who can easily close a six-figure deal. They can explain their value to a client with zero hesitation. But when someone says "So what do you do?" they go blank.

The problem is never experience. It's always how they talk about it.

In 2023 I joined Daniel Priestley's Key Person of Influence program. The demands of my juice bar caused me to withdraw. But the lessons stayed. One of them helped make my new business profitable from day one.

The lesson was his pitching framework. He calls it the Hook Pitch.

I've used this on my podcast. I've practiced it in real rooms. And I've watched it change how people respond to me in the first 30 seconds of a conversation.

So I turned it into a free tool.

It's called “The Perfect Pitch Generator”.

If you want to stop fumbling your introduction and start making people remember you, you can access it at zero cost right here: The Perfect Pitch Generator

-Q

Something to watch: I broke down the 4 content marketing lessons from Sinners winning at the Oscars. Ryan Coogler didn't just make a great film. He ran a masterclass in how to build demand before you sell anything. Watch it here:

Something to do: If you or a friend want to learn how to make your business more ‘findable’ online then I have something for you.

I’m hosting an in-person masterclass with Impact Hub on Wed. March 25. Come join me. Sign up here